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In: Communication| Computer| Hardware| Site Feeds| Software| VoIP
23 Dec 2008
Gartner Research is advising the music industry that by Chrismas 2009, they should be embracing a “digital first” approach to music sales, leaving the CD in the digital dustbin. According to Gartner, physical music revenue went from 91% of overall sales in 2005 to 77% in 2007. That’s a trend that’s only going to accelerate, with the firm stating that 77% of US households are expected to have broadband internet by 2012. Gartner’s thoughts don’t seem particularly original, but they are worth reiterating:
Of course the music industry is currently attempting to turn ISPs into content nannies while exploring a piracy tax on broadband customers — so they are embracing digital. They’re just doing it slowly and in that charismatic, music industry way.
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