Consider this post to be the total opposite of the Papa John’s Pizza and Sony Playstation 3 promotion, Weight Watchers has a new social campaign of helping fight hunger by promoting their message:

Lose-A-Palooza is a one-day online social networking event taking place on September 15, 2009 to help raise awareness for the Lose For Good™ campaign!

For every accepted mention or acknowledgment of “Lose For Good” made on September 15 via blogs, Twitter, Facebook and MySpace, Weight Watchers will make an additional donation – up to $25,000* – for just one day of social media activity. This donation is on top of the $1 million** Weight Watchers is hoping to donate to Share Our Strength and Action Against Hunger as part of the 2009 Lose For Good campaign!

Just retweet and repost to help them out. I’m running a bit late with this, so let’s hope every little bit helps.

[ Lose-A-Palooza ]