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Apple Negotiating Lower Broadband TV Prices – Wants 99 Cents per TV Shows for Launch of iPad
In: Apple|Communication|Computer|Hardware|Site Feeds|Television|Video
15 Feb 2010
Continuing what’s been an ongoing rumor of a big new Apple broadband video push, the Wall Street Journal indicates that Apple is in negotiations with a number of broadcasters to lower the price of TV shows for the launch of their tablet computer. Apple currently offers TV shows for $1.99 for standard-definition episodes and $2.99 for high-definition episodes. Last December rumors began to bubble up suggesting that Apple wants to launch a subscription video service, though many studios and broadcasters remain skittish about embracing broadband video. Rumors suggest that Disney (ABC) and CBS are on board with the new service, though outlets like News Corporation remain “on the fence.”
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