An insider recently told Engadget that the company would be ditching unlimited wireless data pricing to shift to a billing model more like AT&T’s as soon as next week. While that wouldn’t be surprising given Verizon’s repeated hints at their interest in such a model, Verizon has also repeatedly said such a change would likely come with the launch of LTE service.

To hear Verizon CFO John Killian tell it, Verizon’s not making any data plan price changes anytime soon. Said Killian on Verizon’s recent conference call:

Our business is continuing to perform extremely well. You have not seen us rush out to make any kind of a change. We will continue to monitor the situation, of course, and look at opportunities that will say what is the best equation for us to drive long-term shareholder value, and we will be very focused on that. I cannot say enough, though, about the opportunity we see ahead given where we are today with smart phone penetration.

Killian then goes on to talk about 4G and note that tiered pricing will, as they’ve consistently said, likely arrive with LTE:

We have indicated in the past, as we move to an LTE world and LTE pricing, we will probably look very hard at tiered pricing, and that continues to be our thinking right now. So more to come on that. By the way, I should say that all of our efforts, all of our plans on getting LTE launched in the fourth quarter are on schedule.

The original Engadget rumor pegged July 29 as the date for the change, so we don’t have long to wait. Verizon LTE isn’t expected to launch anywhere until November 15.

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